Monitor guides

Review the creator before you sign the deal.

Start with a written brief, inspect the public record and keep every source attached to the finding. A named owner makes the decision.

Influencer vetting

A practical review method covering audience, sponsors, disclosures, public content and evidence.

Turn broad company standards into checks that suit one brand, campaign and creator.

Choose the right product for audience checks, public content, investigation, campaign work and ongoing review.

Match Brandwatch, Talkwalker, Sprout Social and Monitor to the job each product performs.

Choose between investigator-led diligence, focused video review and enterprise creator safety.

Match focused review, creator-suite safety and formal investigation to the size of the job.

Record the brief, identity, audience, public conduct, claims, contracts and monitoring plan.

Set the trigger, evidence record, response owner and contract path before the first alert.

Six cases show the difference between vetting, campaign, claim, investigation and response failures.

Test whether public claims, sponsor relationships, company records and commercial conduct agree.